🎧 Local Spotlight: St. Cloud Financial Advisor Hits Prime Podcast Real Estate

When it comes to reaching the right audience, targeting matters just as much as the message—and a recent local campaign in St. Cloud, MN proved exactly that.

A forward-thinking financial advisor locked in pre-roll ad placements on three of the most respected business podcasts in America:

  • Squawk on the Street

  • Mad Money with Jim Cramer

  • Closing Bell

This campaign didn’t just show up in the right places—it nailed the key targeting filters our platform prioritizes for performance-driven local advertisers:

  • ✅ Decision-makers

  • ✅ Household income of $100,000+

  • ✅ Business podcast listeners

  • ✅ Pre-roll placement (highest engagement position)

🎯 Reach Breakdown

  • 3,759 unique listeners in the St. Cloud area

  • Listeners were exposed up to 4 times each

  • Average cost per 1,000 listeners (CPM): $27.16

The result? A hyper-focused audience of financially engaged, high-income listeners—exactly the demographic a local advisor wants to build trust and book appointments with.

This is what smart, modern, audio-first local marketing looks like: not just advertising to a city, but advertising to the right people in that city.

Want to reach your ideal customers in your city—on the podcasts they already trust?
Let’s talk. We’ll build a custom campaign around your business, your audience, and your budget.

Next
Next

How a Fargo Insurance Agency Reached 25–34 Year-Olds with Local Podcast Ads — at Just $14.87 CPM