🎧 Local Spotlight: St. Cloud Financial Advisor Hits Prime Podcast Real Estate
When it comes to reaching the right audience, targeting matters just as much as the message—and a recent local campaign in St. Cloud, MN proved exactly that.
A forward-thinking financial advisor locked in pre-roll ad placements on three of the most respected business podcasts in America:
Squawk on the Street
Mad Money with Jim Cramer
Closing Bell
This campaign didn’t just show up in the right places—it nailed the key targeting filters our platform prioritizes for performance-driven local advertisers:
✅ Decision-makers
✅ Household income of $100,000+
✅ Business podcast listeners
✅ Pre-roll placement (highest engagement position)
🎯 Reach Breakdown
3,759 unique listeners in the St. Cloud area
Listeners were exposed up to 4 times each
Average cost per 1,000 listeners (CPM): $27.16
The result? A hyper-focused audience of financially engaged, high-income listeners—exactly the demographic a local advisor wants to build trust and book appointments with.
This is what smart, modern, audio-first local marketing looks like: not just advertising to a city, but advertising to the right people in that city.
Want to reach your ideal customers in your city—on the podcasts they already trust?
Let’s talk. We’ll build a custom campaign around your business, your audience, and your budget.